Its all about Geo-targeting

An average day-to-day internet user is now pretty much aware how online advertisements work. With terms such as SEO and SEM popping everywhere on the web, we all know that keywords play an important role in how we search and browse the internet. With the coming of social network sites the world has now become a more close knit platform where information is shared and … Continue reading Its all about Geo-targeting

Trying to do it the “American way”, in India!

Though India has been emerging as a hotspot for new ventures and start-ups, but it holds the symbol of being notoriously bureaucratic and a red-taped structure in the global market. India may be home to many of the largest global outsourcing and IT consulting firms, but attracting American-style entrepreneurism here has been slow or rather sporadic. The frustrations of setting up or doing business in … Continue reading Trying to do it the “American way”, in India!

Is your Corporation Socially Responsible?

In the past few years, great emphasis has been given to the concept of Corporate Social Responsibility, precisely defined in terms of the responsiveness of businesses to stakeholders’ legal, ethical, social, economical and environmental expectations. Over the last decade, there have been number of companies worldwide that have started promoting their business through Corporate Social Responsibility strategies because the customers and the investors expect them … Continue reading Is your Corporation Socially Responsible?

Top countries to start a small business in 2013

Starting and registering a new business is never easy. As a business owner you should have an open mind while analyzing all options, plan long term and always have the flexibility to incorporate in countries that more openly embrace capitalism and new business development. The World Bank Doing business report shows changing trends in the global business environment for over 170 different economies. Between the … Continue reading Top countries to start a small business in 2013

GaN is changing the WORLD

Gallium nitride or more popularly known as GaN is a wide band gap semiconductor material generally used in bright light-emitting diodes ever since the 90s. GaN is developing rapidly around the globe to transform many aspects of modern day life. The material has special properties that are also been tested and used by the defense and military of many countries around the world. We might … Continue reading GaN is changing the WORLD

Doing business in Beverly Hills

In the mid-1700s Beverly Hills was treasured for its most precious resource – water. For this reason, its early name – El Rodeo de las Aguas (or Gathering of the Waters). Originally a ranch and farmland, the region later transitioned to lima bean fields in the late 19th Century and then was developed as residential property and, ultimately, the “home to the stars”. As of … Continue reading Doing business in Beverly Hills

Go TED!

TED is a nonprofit devoted to Ideas Worth Spreading. It started out (in 1984) as a conference bringing together people from three worlds: Technology, Entertainment, and Design. TED believes passionately in the power of ideas to change attitudes, lives and ultimately, the world. They are a clearinghouse that offers free knowledge and inspiration from the world’s most inspired thinkers, and also a community of curious … Continue reading Go TED!

Europe – Small Business, Big World

European small and medium sized enterprises (SMEs) should better profit from fast growing emerging markets, such as in China, India, Russia or in regions like South East Asia and Latin America. This is the key issue to overcome the crisis addressed in the European Commission communication ‘Small Business, Big World – a new partnership to help SMEs seize global opportunities’ presented today. The priority for … Continue reading Europe – Small Business, Big World

Build your dream company from HOME

The age of the virtual company is upon us. Future historians may look back and declare that the concept of offices began their slow but inevitable extinction some time around 2011 A.D. Our grandchildren will watch movies like Office Space with a touch of bewilderment—did people really have to sit in front of a desktop computer for eight hours every day? Yes, this is all … Continue reading Build your dream company from HOME

LAMP – open source software stack

LAMP is an acronym for a solution stack of free, open source software – Linux (operating system), Apache HTTP Server, MySQL (database software) and Perl/PHP/Python, principal components to build a viable general purpose web server. When used together, they form a solution stack of technologies that support application servers. The LAMP stack offers a great number of advantages for developers: – Easy to code: Novices … Continue reading LAMP – open source software stack