Categories Technology

The Dark Truth about VPN

Use Tor instead of VPN for privacy The most common advice on the internet to protect your online privacy is to use a VPN. The reasoning is that by using a VPN,…

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Categories Trends

Perception and Communication

We all communicate every day, but have we ever realised the way we communicate, experts have studied the communication behaviour and noted that, 7% communication is verbal and 93% is non-verbal, out…

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Categories Lists Web

5 easy ways to get organized and work smart

Most entrepreneurs and business owners have this misconception that the harder they works, the more successful they might be. Working hard and long hours is the thing of the past. Times have…

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Categories Web

Mind your language

In the advertising and marketing world its important to be cautious about the kind of language and tone you use while communicating with your internal and external customers. Any company or enterprise,…

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BOSE – The Master of Sound

Bose Corporation is an audio equipment company popularly known for their high-quality audio systems and speakers for home users, auditoriums and automobiles. BOSE was founded by Amar G. Bose in the year…

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Is your Corporation Socially Responsible?

In the past few years, great emphasis has been given to the concept of Corporate Social Responsibility, precisely defined in terms of the responsiveness of businesses to stakeholders’ legal, ethical, social, economical…

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Categories Web

Can User Experience be designed?

User experience (UX), in simple definition, involves a person’s emotions about using a particular product, system or service. User experience is a very blurry concept and many people use the term incorrectly.…

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The new mantra: change marketing

With the changing trends in digital marketing and content development, business of all sizes and shapes would need to keep pace with the new evolution in the field of marketing. The new…

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GaN is changing the WORLD

Gallium nitride or more popularly known as GaN is a wide band gap semiconductor material generally used in bright light-emitting diodes ever since the 90s. GaN is developing rapidly around the globe…

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Categories Web

What is media buying?

Media buying is a popular element of advertising management. It is the acquisition of media space (radio, internet, TV & print) at an optimum price and position for the sole purpose of…

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Celebrating Creativity in Communication

The world’s biggest celebration of creativity in communication happens every year at The Cannes Lions International Festival of Creativity held in Cannes, France. It is the most popular and prestigious festival and…

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What is your motivation?

In order to understand what motivates you when starting a business, you need to get complete clarity on what motivates you, what you hope to accomplish and what are you risks. This…

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Categories Business

Dabbawala – The Box person

A Dabbawala is a term used for a person in India, commonly found in the city of Mumbai, who is employed in a unique service industry whose principal business is collecting freshly…

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Think different, think Mobile Apps

If you are the kind of entrepreneur who likes to innovate and work with new technologies then Mobile Apps Development is your best gizmo. However, you need to always keep in mind…

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