Affiliate Marketing for Bloggers

Affiliate marketing overlaps with internet marketing methods to some degree. In simple terms it is a way of making money online whereby you as a publisher are rewarded for helping a business by promoting their product, service or website. In another different scenario, you earn an amount for referring a visitor who takes some kind of action – for instance when a viewer signs up … Continue reading Affiliate Marketing for Bloggers

PPC for Small Business

PPC or pay per click is an internet marketing technique used to generate visitors and traffic for a website. In a typical PPC campaign the advertiser (a business) will generally pay a publisher (mostly search engines) each time there add is clicked. PPC works around a search engine keyword bidding model i.e. an advertiser would bid for specific keyword phrases relevant for their target market … Continue reading PPC for Small Business