In the advertising and marketing world its important to be cautious about the kind of language and tone you use while communicating with your internal and external customers. Any company or enterprise, irrespective of the industry, has to be aware of the fact that they have to maintain a consistent brand image. The language and the tone of communication plays a very critical role in … Continue reading Mind your language
When we talk about industrialization, we generally think of an assembly-line setup or a factory production environment where people are working on standard processes and functions. In general perspective, we can look at Industrialization as a part of a wider modernization process, where development is closely related with process, technological and innovation. Looking back at the history of Industrialization, we see it as a phase … Continue reading Industrialization as a Business Model
The typical way to start a new business or venture is to first get started with a clear cut business plan, then pitch the idea to potential investors, gather a team, introduce a service or a product and finally start selling as hard as you can. Well, according to a new research done by Harvard Business School, 75% of all start-ups fail, because most of … Continue reading Getting LEAN
