The importance of Storytelling
Storytelling is a fundamental part of every great brand, business or institution. Every great brand or business has a story and that story connects to the emotions, the characters, the … Read More
Tag: brand
Mind your language
In the advertising and marketing world its important to be cautious about the kind of language and tone you use while communicating with your internal and external customers. Any company … Read More
The Playboy bunny case study
Playboy, as we all know, is a popular men’s magazine that features photos of nude women along with journals and work of fiction. The magazine was first founded in Chicago … Read More