Category: Media

Uncategorized

Celebrating Creativity in Communication

The world’s biggest celebration of creativity in communication happens every year at The Cannes Lions International Festival of Creativity held in Cannes, France. It is the most popular and prestigious festival and has become a prominent global meeting place for advertisers, brand marketers, advertising and communication professionals. Over 9,000 delegates from 90 different countries attend seven days of workshops, exhibitions, screenings, master classes and high-profile seminars … Continue reading Celebrating Creativity in Communication

theword360Leave a comment
Web

Using creative Infographics for your Business

Infographics are visual representations of knowledge, information and data that use the elements of design to display content. These graphics present complex information quickly and clearly and express complex messages to viewers in a way that enhances their comprehension. Unlike simple images, Infographics convey a self-contained message or principle. Modern Businesses use Infographics for the following reasons: • To communicate a message, • To present … Continue reading Using creative Infographics for your Business

theword360Leave a comment
Uncategorized

The Evolution of Training Videos

Traditionally used for training purposes and produced only by the wealthiest corporations, training videos have evolved into a tool used by a vast spectrum of industries – increasingly delivered online. A restaurant-chain used video to conduct training for employees including line cooks, wait staff and dishwashers. The video producer considered the demographics of the audience and used an MTV theme, with a clever, game-show script … Continue reading The Evolution of Training Videos

theword360Leave a comment
Web

Go TED!

TED is a nonprofit devoted to Ideas Worth Spreading. It started out (in 1984) as a conference bringing together people from three worlds: Technology, Entertainment, and Design. TED believes passionately in the power of ideas to change attitudes, lives and ultimately, the world. They are a clearinghouse that offers free knowledge and inspiration from the world’s most inspired thinkers, and also a community of curious … Continue reading Go TED!

theword360Leave a comment
Web

Kolaver Di – Young minds going VIRAL

Viral marketing describes any strategy that encourages individuals or a business to pass on a marketing message to others, creating the potential for exponential growth in the message’s exposure and influence. Like viruses, such strategies take advantage of rapid multiplication to explode the message to thousands, to millions. The ultimate goal of marketers interested in creating successful viral marketing programs is to create viral messages … Continue reading Kolaver Di – Young minds going VIRAL

theword360Leave a comment
Web

Small Business – Big Screen

Top movies for entrepreneurs: The Social Network (2010) He may be the world’s youngest billionaire, but Facebook founder and CEO Mark Zuckerberg didn’t get to that point without making a few enemies along the way. From a Harvard dorm room to the courtroom, The Social Network film is based on the Facebook creator’s (played by Jesse Eisenberg) trials and triumphs as he builds the social network into the … Continue reading Small Business – Big Screen

theword360Leave a comment